Activities of the anti-steroid campaign “Don’t Be An Asterisk” are reinvigorated

The anti-steroid campaign “Don’t Be An Asterisk” was organized to educate people about application of steroids, about risks linked with performance-enhancing substances within and outsides sports in order to promote discontinuing taking these medications.
But this campaign was in negligence during certain time. The United States Olympic Committee (USOC) and Ad Council make the decision to restore activities of this campaign. It was decided to create a new gateway page for the website and to alter the name from the “Don’t Be an Asterisk” to the “Play Asterisk Free”.
The new website for “Play Asterisk Free” has links and leads to the initial “Don’t Be Asterisk” which has been without any changes for over 2 years. This site promotes the visitors to enter another new page which is on Facebook. So, they can play asterisk free there. The same page will be created on Twitter with the same name “Play Asterisk Free”. So, the popular social media will promote spreading the messages of the anti-steroid.
The original site DontBeAnAsterisk.com includes an interactive soccer game. Players have to score goals avoiding the asterisks. The asterisks are anabolic steroids. If the interactive soccer players don’t avoid the asterisks, they become much more muscular.
Although the game has been established to convince kids that steroids are not safe, the results are opposite. Children find it funny to fail avoiding asterisks and to observe how muscles of the interactive players become significantly increased. However the game is still available on the website, it is unlikely that it will be able to teach kids that steroids must not be taken.
The principal goal of this campaign is to teach children that a consumer of steroids isn’t a fair person; he\she is “fake”, a “joke” and a “poser”.